One of our client owns a martial art studio in the Santa Monica area and fir over 20+ years has relied on “traditional advertising” for acquiring new students.
He’s done newspaper classifieds, bulk mail, magazine ads, Los Angeles Yellow Pages, etc.
Years ago he was having great success, the ROI on his marketing investments more than justified the cost – so he kept doing it. However, to his dismay, over the last several years, he’s seen a steady decline on his ROI. It got to the point where the ROI he was collecting on his marketing dollars (spent on traditional forms of advertising) was justifying the cost. That’s about the time he reached out to us.
The bottom line was simple, he wanted to acquire new students via the internet… and well, that’s what we do best so we got to work 
Take a look at the following snapshots for your viewing pleasure (permission permitted by the client of course):
Los Angeles Martial Arts Website Front Page (Note the Opt in Box on Right)
Front Page of Google for "Los Angeles Martial Arts" (Two Placements)
Front Page of Google for "Los Angeles Self Defense" (Three Placements)
Visitor to Website Went Up by 3x Folds (Green Line from 2010, Blue Line from 2011)
Summary of Our Internet Marketing Consulting Service Results for Client To Date:
- 3,000+ visitors to website a month
- 100~150+ new prospects per month
- Over 2,000+ subscribers
- 1,400,000+ views on YouTube (1,100+ fans)
- Multiple top rankings on the search engines for multiple terms via SEO
- Global brand awareness
- Social proof & credibility
- NO MORE WASTED DOLLARS on traditional marketing (client halted all form of traditional forms of advertising)
