Twitter can be a great resource for a social media strategy and can really help boost your search engine ranking. Twitter can drive people to your side, and really amplify the reach of your content. But that all depends on whether or not you are properly using Twitter. The important thing about Twitter is it [...]

Marketing means understanding who your customers are. Advertising means being able to clearly articulate the promises your business is making to your customers. You can use social media to learn more about your customers, who they are, what they are interested in and what they want. Sites like Facebook and Twitter promote conversations that can [...]

Email marketing is still an effective tool for small businesses, however there are some effective tips and tricks that can make using it more productive. Make sure you’re not “spamming” your email list. If you send out multiple emails, without targeting your audience, you’ll risk being marked as spam. However, if you divide your list [...]

You might think that if you have a website, then you don’t need to have any special mobile search engine optimization, but actually, it can be quite helpful! With smart phones and tablets becoming the norm, having a separate site for your mobile customers is very important! Here are some things to consider. Most search [...]

Social media is a really important part of marketing right now and Twitter is a huge part of this new marketing era as tweets are short, to the point, and chock full of useful information. Many different brands and organizations use Twitter to get their messages across to a wide range of audiences. However, the [...]